Splash Supermodel Search 2010 launches with a bang
By Nishal Lama | Published: June 02 2010
10 fresh faces from 2010 and winners of 2009 come together to sizzle the ramp with Splash’s Spring Summer 2010 collection.
Bangalore is going places in terms of fashion. With an average number of fashion-related events that one can see in the city today, it clearly gives the testimony on how people perceive Bangalore in terms of style quotient. .
Splash, a fashion brand from the Dubai based Landmark Group in association with Bengaluru’s fashion guru Prasad Bidapa & the internationally acclaimed choreographer Kevin Oliver announced the launch of the year’s coveted fashion event ‘Splash Supermodel Search 2010’ at the ITC Windsor, a Luxury Collection Hotel today.
The afternoon, which was hosted by Prasad Bidappa & styled by Kevin Oliver, with the latest international styles from Splash was aimed at introducing the 20 fresh faces (10 men & 10 women) who have been handpicked & shortlisted from amongst more than 7000 applicants from across the country. It culminated with a brief fashion capsule which captured the essence of Splash’s Spring Summer 2010 collection, presented by the fresh faces of 2010 & the winners of 2009.
The finalists will be put through rigorous training for approximately 6 weeks on various skill sets such as etiquette, public speaking, dance, theatre, diction, catwalk, etc. by Prasad & Kevin in order to clinch the coveted title. The winners – one male model and one female model, will also win themselves a chance to walk alongside leading international models at the Splash Autumn Winter 2010 fashion show in Dubai later this year, but organizers are hoping for the numbers to be more. “It may be even more than two models who will get a chance to be in the international pageant, which is scheduled for the end of this year. It all depends on how these models perform”. “July 16 is when the finals are, and we are expecting some quality people to be taking part in the competition,” said Bidapa.
The grand finale is scheduled to take place on 16 July 2010, where the show will begin with an introductory round followed by a Q&A session with the models. The highlight would be a Splash styled fashion show featuring around 30 - 35 models which will include 20 finalists and India’s top models. The models will be judged by a panel of 7 prominent personalities including representatives from India’s top modelling agencies, Mr. Raza Beig – CEO Splash, film directors and well known socialites in a glitzy ceremony.
Commenting on the initiative, Shankar Suryanarayan, Chief Marketing Officer, Landmark Group, India said, “Splash as a brand epitomizes high fashion and style and has a cult following across India and Middle East amongst the fashion enthusiasts. By associating itself with Splash Supermodel Search 2010, we provide a window of opportunity to the young talent in India to be showcased on the international platform.” Speaking about the event, choreographer Kevin Oliver added, “This event is in its fifth year and has given many talented fresh faces to the glamour world. This year the event has even got bigger with Splash associating with us and providing an opportunity for the winners to walk on an international platform. I am confident that following the success story of their predecessors, the winners and well as finalists of this event will carve their niche in the fashion industry.”
Bidapa is a well known face in the fashion fraternity in the country. Over the years, he has been able to create a distinctive niche in the Indian Fashion scenario. His projects like the India Men’s Fashion Fair held annually and the Kingfisher Fashion awards and Colombo Fashion Week have put him on the International fashion map. “In the past, Kevin & I have been responsible for launching some of the most successful faces in the modeling industry. This year, in association with Splash, we launch our search for the next generation of International Supermodels. The models from this show will be trained and booked for work on runway, print & TVC. With Indian models in global demand, the Splash Supermodel Search assumes international significance,” said the fashion guru.
Models willing to participate in the event can get the forms in two of the Splash outlets in the city: one, Oasis Centre and Koramangala, and two, Emporium Devanam, Next to Cauvery Emporium, M.G. Road, Bangalore.
For more details, visit Splash’s website,