Shopping Update: Big Bazaar and Celio

Big Bazaar brings you Asin & Dhoni style fashion

The festive season has started and the shopping fervor is ready to go up to add to the festive spirit. On this occasion, Fashion @ Big Bazaar has introduced their new Festive TVC for this season to promise that it’s fashion apparels will transform anyone into a star.

The theme of the festive TVC of Fashion@Big Bazaar is Fashion Jo Star Banade which has been interestingly conveyed through the unique motion control technology used for the film. In the film, customers walk into the trial room, try on Fashion@Big Bazaar and are immediately transformed into stars. The film takes the promise of Fashion@Big Bazaar to the next level from Style bhi fit, price bhi fit to Fashion Jo Star Banade.

The film showcases multiple looks on screen at a single time and one can see the exciting new collection now in stores. The collection includes stylish 100% Cotton Plaid Check shirts ; high quality Reverse Bankers Shirts, Cool Touch Trousers ; Worked upon straight fit jeans for Men and  fashionable Fusion kurtis, classic V-neck & Graphic Tees, Kalamkari kurtas, Embroidered Stretch jeans in improved fits for women at great prices.

Celio Autumn Winter Collection
The leading men’s apparel brand from France has launched its Autumn/Winter ’09 Collection. This specially designed collection is for the fashion conscious and for those who keep their wardrobes updated with the season.

Authentic but always remaining true to its values, Celio this season combines gloom with audacious details: colourful linings, geometric prints, tartan checks and graphic cuts. Men can get their latest picks from a vibrant collection of Shirts, T-shirts, trousers, outer wear, Denims and accessories.

Grey - the colour of winter - is set off with flashes of rich colour. Black remains decidedly the other key and timeless colour. It will play with textures, combining matt and shiny details, such as cotton topstitching and metallic zips on the lacquered nylon.This winter Celio is rethinking its classics to highlight the current trends. The brand is opting for belted military coats with more fitted cuts and relatively short, mid-thigh coats.

Trench coats are worn directly over shirts and trousers with braces or more casually with jeans.The Celio man will combine his ultra-light jackets in flashy colours or colourful hooded blouson jackets with darker denims for a sports chic look.

Finally, for a more sensual feel, Celio is having fun with knits and giving them a twist to obtain enlarged, exaggerated and offset effects. They abound in embroideries, blazons and vintage details.Accessories are an absolutely indispensable feature of the masculine wardrobe, with military caps, hats, scarves and belts.

Price ranges AW’09: T-shirts Rs399-1599; shirts Rs899-2499; outerwear Rs999-3999; trousers Rs1299-2199; denims Rs1499-3499.

Bangalore: Selected outlets of Central, Lifestyle and Pantaloon.
Tags: lifestyle, big bazaar, celio, pantaloon, central

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