Venture Tuesday: Mr. Pronto – Shoe and bag repair clinique
Mr. Pronto started by Chennai-based entrepreneur Abhishek Dhingra is a shoe and bag repair Clinique. By combining craftsmanship and speed of modern shoe repair equipment, Mr. Pronto provides high-quality repair service.
The traditional cobblers have given way to more stylized shoe and bag repair Clinique’s. The industry which was once an unorganized sector has seen a major boom with specialized services being launched.
From stains to stitching, from sole repair to heel replacement, from shoe and boot laces to complete shoe repair, Mr. Pronto is a one stop shop for all your shoe repair needs. Their aim is to provide the highest quality craftsmanship and best customer service possible. Started by entrepreneur Abhishek Dhingra, this unique service is the first of its kind in India. “I’ve seen this model outside of India and knew it would work here. We implemented it here and so far the response has been great. We have five centres in Chennai and recently opened an outlet at Mantri Square in Bangalore,” says Abhishek.
Mr. Pronto lives up to its name, it provides fast, high-quality repair work on shoes, bags and makes them look brand new again. He says, “This is a need based industry and the need was evident. The concept is not new but the idea to professionalize the industry was, so that prompted me to set up Mr. Pronto. We have technicians who are trained to do this, also we use only premium products that are sure to last long. And more importantly for 80% of the problems, we have instant solutions. Only in certain cases it might take a day or two. But the craftsmanship and great customer service is our USP,”
A well-known name in Chennai for the last seven years, Mr. Pronto repair all kinds of women's and men's leather shoes, sports shoes, sandals, formal and informal shoes. You could get your shoe re-soled, get basic orthopedic adjustments done, get ripped soles pasted and even shoes polished. Mr. Pronto also has specially imported insoles from Italy, these insoles are priced anywhere between Rs. 500 and Rs. 800 and stick onto the soles of any type of footwear with the aid of a special silicon gel and these are extremely beneficial for diabetic patients.
Further explaining the process he says “We have trained technicians to carry out repairs, but most of the work is done through machines. We specialize in factory method resoling. Each pair of shoes is fitted with the proper last. The sole is removed, cork foot beds are stripped and replaced, and even welts and heel bases are replaced when necessary. We use a minimum of 19 steps in order to complete our resoling process. Our process is so detail-oriented that we even take the time to pre-grove a channel before stitching the new sole on. And consumers shell out anywhere between Rs. 30 – Rs. 600 on a repair job,”
With seven outlets in just a short period of time, the company is growing; through its franchise program. Abhishek foresees a greater boom in its operations and business reach within the coming year. The chain is now expanding across Coimbatore, Hyderabad and Mysore. “Though our centres are not computerized, we would definitely like to get there soon. We are open to people wanting to help us out with computerizing our centres but as of now we are working on a strict budget,” he adds.
Mr. Pronto is at LG-28, Mantri Square, Malleswaram. They are open from 10.30 a.m. to 9 p.m. To know more log on to www.mrpronto.com